Brands are fed up

Entrepreneurship is hard.

But eCommerce is arguably the hardest version of entrepreneurship.

You need to sell tens of thousands of products to people all over the world, just to turn a profit.

Manage an entire supply chain, an increasingly difficult task as you scale.

Hire & train employees and freelancers.

Deal with Meta outages.

Produce creatives.

Plan email/SMS campaigns.

Expand your product catalog.

Deal with more Meta outages.

And somehow deliver an order to a customer within 72 hours.

It’s exhausting.

And the last thing an eCom founder needs to deal with?

A terrible agency.

Most 20-somethings think that agencies are the easiest business to quickly prop up & scale.

And while I agree they’re much easier to set up than an eCom brand, they’re not easy to scale.

You can’t just pour thousands into Meta Ads and acquire agency clients — it doesn’t work that way.

You have to deliver results every single month.

And after talking to 5 Shopify brands in the last 7 days, I learned something.

Well, I technically already knew it.

But it was brought to my attention once again.

eCommerce brands are fed up with the lack of quality SEO agencies.

Of the 5 I spoke with,

• 3 of them said they had little to no idea what their current agency was actually doing for them.

• 2 of them said that they were frustrated with the lack of reporting.

• 3 of them are locked into 6-12 month contracts with no sign of results on the horizon.

• 4 of them had plenty of blogs written for their site, but none of those blogs had any internal links (stupidly easy win to miss out on).

• 5 of them had zero idea what the long-term SEO strategy is.

And here’s the kicker.

The only reason I had these 5 conversations?

Because every single one of them booked a discovery call with me.

All 5 of them are actively looking to leave their agency.

Whether we end up working together or not remains to be seen.

This is not meant to be a brag of any kind.

This is simply the product of good work.

All 5 of these referrals were entirely unsolicited — I’ve only asked for one referral in my 20 months of running my agency.

The only reason I’ve continued to grow is because of the results I create for brands.

It’s not my lead generation — I’ve signed every client from a combination of Twitter, YouTube, and more recently, referrals. Cold outreach has been entirely ineffective.

It’s not my sales team — I take every sales call myself, and I guarantee you that you’re probably a better seller than I am.

It’s because I deliver results and am 100% transparent with brands about what we’re doing, how we’re doing, and why we’re doing it.

Not happy with your SEO agency?

Let’s change that — shoot me a message.

Kai