Don't overthink this

SEO is incredibly simple.

You write content and you build links, that is all the internet is.

That is all search engines want.

Now, before you come at me.

Yes, the content has to be extremely good and you have to build hundreds of links over months & years to win.

But the premise is really that simple: content & links.

Anyone else who tells you differently has no idea what they’re talking about.

Or, and this is more likely —

They tried SEO and couldn’t get it to work.

So now they think it’s this impossible concept that requires a deep level of understanding.

Wrong — those people couldn’t figure out how to use a toaster.

It’s extremely simple — and this video shows you the 4 principles I use to guide me in every single SEO campaign.

Check it out:

See you Monday.